Lifecycle Growth & Reactivation Intern

Atlassian is a software company focused on team collaboration tools designed for all types of work. The company supports flexible work locations including remote work within Poland. The internship is part of the Lifecycle & Advocacy Campaign Marketing organization, aiming to boost customer adoption and engagement by ensuring customers realize value from their solutions.

• Currently enrolled in a 3-year bachelor degree program, returning after internship, graduating by June 2026
• Pursuing a degree in Marketing, English, Communication, or similar
• Strong written communication skills
• Experience working in a team environment
• Ability to stay organized while juggling numerous priorities
• Must be flexible and able to learn new software quickly; experience with Lithium/Khoros, Trello, Confluence, Bunchball/Nitro, and Excel is a plus but not required
• Able to commit to a 12-week full-time (40hrs/week) internship during Summer 2026

Bonus if you have experience with:

• Marketing analytics tools
• CRM or campaign platforms
• Conversion-focused writing
• SaaS, product marketing, or growth marketing

Identify Opportunity Segments:

• Identify and analyze three dormant or low-activity customer segments as candidates for return-to-MAU campaigns
• Evaluate behavioral patterns, engagement drop-offs, and potential reactivation triggers
• Size the opportunity and assess potential impact
• Select one priority segment to take from insight to execution

Build a Reactivation Campaign:

• Develop a lifecycle messaging strategy tailored to the selected segment
• Design a fully vetted campaign including email, in-product, and digital touchpoints
• Craft compelling copy that motivates action
• Partner cross-functionally with analytics and marketing leads

Measure Impact & Present Insights:

• Track campaign performance and return-to-product behavior
• Analyze reactivation lift and downstream engagement
• Identify what drives renewed momentum
• Deliver a final executive presentation with recommendations for scaling

This role is remote and candidates must be based in Poland. Candidates must be enrolled in a bachelor degree program and return to the program after the internship, graduating by June 2026. All information will be kept confidential according to EEO guidelines. Atlassian provides accommodations or adjustments during the recruitment process upon request.